beerBOND-eng
The first “financial” game in the world based on BEER!
It will allow you to actively “invest” in The Friends Pub by buying in advance your beloved beers (to be consumed once we reopen) and to receive an “interest rate” as a return of investment based on the beers purchased!
If you already know how it works I invite you to go to our shop and start investing in our BeerBOND!
The FriendsPub – Shop Online
If you like to comprehend better, I will explain it to you step by step so you can understand why these are the first true beer-related Bonds in the world.
Nowadays the term Bond is “improperly” used by many to promote fidelity cards.
But let’s get started with basics:
What are BONDs?
Bonds are financial tools used in the financial world.
The definition is simple: it’s a debt security emitted by a company or a public entity that allows its owners to be reimbursed for their initial investment and earn capital interest on top.
The 3 principles bond variables:
- Price (Increasing od Decreasing)
- Interest Rate (Fix of floating)
- Time
In the financial world there are further and more complex characteristics related to Bonds: from coupons, to nominal values, to expiring dates and so forth..
We decided to simplify as much as possible and make it our own
The variables of our game, are:
Time:
This is the true wild card of the game.
The question on everyone’s lips is:
When will The Friends Pub reopen?
As new legislation is declared everyday, we become more uncertain of the time when The Friends Pub will be reopening…
Certainly our objective is for you to come back into our lives as fast as possible and to achieve this we need a global effort.
That’s why we all need to work together so we can open as soon as possible to enjoy the benefits you’ll have (in terms of beers)!
Price:
Like in finance every BeerBOND has a price and the earlier you buy it the less you’ll pay!
As we move towards the reopening the price will increase.
Interest Rate:
In our BeerBOND the interest rate is quantifiable in pints of beer.
You will have two choices: FIXED or FLOATING.
Do you like to be certain of the return of investment and play it safe? Are you not interested in the variable of time and despite the opening date you want to have certainty that your beers will still be there?
GREAT, then the fixed rate is right for you!
Alternatively, do you like to risk it all and finger-crossing with the possibility to hit the jackpot? Do you like the idea of having more beer if we open early but also the possibility of losing if we don’t?
GREAT, the FLOATING RATE IS RIGHT FOR YOU!
Expiring date:
You will be able to buy BeerBONDs until it is announced through OFFICIAL channels that commercial activities will be able to reopen again.
THAT’S HOW BeerBONDs WAS BORN!
We go into more detail in our online shop
We have uploaded 3 products:
BeerBOND SILVER
You will be able to use this BeerBOND when the pub reopens.
It has a nominal value of 60 euro, BUT if you buy it now, you will only pay 55 euro
Expiring date: 11/04. From 12/04 the price will increase to 60 euro.
By buying this BeerBOND you’re entitled to choosing one of the following options:
10 pints of Spaten or Stella Artois or Löwenbräu Pils,
or
9 pints of Tennent’s Super or Franziskaner Weissbier,
or
8 pints of Brothers or FourB or Leffe Blonde or Guinness.
You can select your beer type after it is added to your cart.
As we above mentioned you can choose two options for this BeerBOND: FIXED rate or FLOATING RATE
FIXED RATE:
you are entitled to 2 pints of beer as FIXED “interest rate”, despite the reopening date.
FLOATING RATE:
you are entitled to a FLOATING number of pints as “interest rate”, based on the reopening date of the business:
– 5 Pints of beer if we reopen before il 25/04
– 3 pints of beer if we reopen between 26/04 and 02/05
– 1 pints of beer if we reopen after 02/05.
Click HERE to access directly to the product.
BeerBOND GOLD
You will be able to use this BeerBOND when the pub reopens.
It has a nominal value of 120 euro, BUT if you buy it now, you will only pay 110 euro.
Expiring date: 11/04. From 12/04 the price will increase to 120 euro.
By buying this BOND you’re entitled to choosing one of the following options:
20 pints of Spaten or Stella Artois or Löwenbräu Pils,
or
18 pints of Tennent’s Super or Franziskaner Weissbier,
or
16 pints of Brothers or FourB or Leffe Blonde or Guinness.
You can select your beer type after it is added to your cart.
As we above mentioned you can choose two options for this BeerBOND: FIXED rate or FLOATING RATE
FIXED RATE:
you are entitled to 4 pints of beer as FIXED “interest rate”, despite the reopening date.
FLOATING RATE:
you are entitled to a FLOATING number of pints as “interest rate”, based on the reopening date of the business:
– 8 Pints of beer if we reopen before il 25/04
– 5 pints of beer if we reopen between 26/04 and 02/05
– 2 pints of beer if we reopen after 02/05.
Click HERE to access directly to the product.
BeerBOND PLATINUM
You will be able to use this BeerBOND when the pub reopens.
It has a nominal value of 180 euro, BUT if you buy it now, you will only pay 165 euro.
Expiring date: 11/04. From 12/04 the price will increase to 180 euro.
By buying this BOND you’re entitled to choosing one of the following options:
0 pints of Spaten or Stella Artois or Löwenbräu Pils,
or
27 pints of Tennent’s Super or Franziskaner Weissbier,
or
24 pints of Brothers or FourB or Leffe Blonde or Guinness.
You can select your beer type after it is added to your cart.
As we above mentioned you can choose two options for this BeerBOND: FIXED rate or FLOATING RATE.
FIXED RATE:
you are entitled to 7 pints of beer as FIXED “interest rate”, despite the reopening date.
FLOATING RATE:
you are entitled to a FLOATING number of pints as “interest rate”, based on the reopening date of the business:
– 12 Pints of beer if we reopen before il 25/04
– 8 pints of beer if we reopen between 26/04 and 02/05
– 4 pints of beer if we reopen after 02/05.
Click HERE to access directly to the product.
We invite you to play before the price starts to increase.
Buy now at the best market price!
The FriendsPub – Shop Online
BeerBOND is an idea from The Friends Pub Milan0 in collaboration with Matteo and Tommaso Pittarello from Strooka.
Enjoy!
Great idea, well done.
Thank you.
Andrea
Thank you too Andrea! Nice choice with your PLATINUM BB! 🙂